Simon Anholt, TED talker, researcher and independent policy advisor who's helped more than fifty countries engage more productively with the rest of the world says the only remaining Superpower is International Public Opinion.
This man helps national, regional and city governments earn better reputations, not by advertising or PR campaigns but by helping them change the way they behave.
His latest project The Good Country Index is the first to measure how much each country actually contributes to the planet and to mankind.
The results will delight and disappoint.
The 'goodest' part of the world appears to be Western Europe which has nine of the top ten countries with I'm delighted to say little New Zealand on the other side of the world
taking fifth position.
Simon's obviously been reading this blog.
I'm also delighted we are 'on the other side of the world' but that's another story.
Iraq, Libya and Vietnam are the countries that contribute least to the global good and Kenya is the 'goodest' African country in
twenty sixth place.
India ranked 81st, well ahead of China 107th.
The US will be amazed and disappointed to find themselves twenty first on The Good Country Index and Begorrah, Ireland will be delighted to find themselves on top of the world...
